Collection: Early Majority
Early Majority makes outdoor clothing for all eventualities.
Done with the wasteful cycles of endless product drops and hyper-specialized gear, they focus on high-performance, versatility, and gender equality in a category that has traditionally left out women’s perspectives.
Kit that helps you integrate your practices instead of fragmenting them into specialized costumes. Ride your bike to work and then to a bar and then to an art opening and then disappear to the wilderness for the weekend and not have to change clothes.
European made, using the best performance fabrics available but without the usual boys-club mentality. One of the most exciting new brands out there currently.
No one should feel like an outsider outside.
